All in technology

I received a number great responses from my last post on KM for small businesses: more than just email. The most important comment I will repeat: whatever you do has to fit with the style of the business. There is no such thing as one-size-fits all knowledge management. Therefore there is no one-size-fits-all technology. And for small businesses, the technology is most likely a smaller element anyway. Much more of what's considered to be knowledge management happens in the conversations and interactions amongst the members of the business.

If you really want this "social media thing" to be a way of working, then each person needs to pick up the tools and figure out how the tools make sense for THEM.  Sure, you can do training, and introductions, and have the early adopters show others how they use the software.  In the end, though, people have to choose to switch because it makes sense for them.